Total Fundraised Income Rose by 3% in 2018

Total fundraised income for 2018 rose by 3% from 2017, according to the latest data from the Quarterly Fundraising Monitor.

This can be attributed, in part, to a major rise in Corporate Donations, which surged by a staggering 40%, as more organisations put a heavier emphasis on CSR and Charity Partnerships. Once again, the Social Services subsector saw the greatest individual rise in fundraised income with a 19% increase in 2018. Meanwhile, International organisations saw the largest decline with a 12% decrease in 2018.

The cost to raise a single euro was 29c, up from 25c in 2017, with organisations investing heavily in 2018 with the hope of seeing a return on investment in 2019.

Now heading into its fifth year, our participation service has been collecting data for the last four years, allowing not-for-profit organisations a way of benchmarking their fundraising performance against relevant subsectors. Most recently, we began running learning lunches with participants to discuss the current trends in the sector.

In the absence of true dedicated research, the monitor gives organisations a real time review of fundraising trends as well as providing evidence to the sector regarding the effectiveness of fundraising.

To find out more about the monitor click here. If you would like to discuss The Monitor in more detail, please contact Darren McMahon at or on +353-1-234-3127.

Entries for the Good Governance Awards are now open!

We are delighted to announce that 2into3 are one of the partner organisations for this year’s Carmichael Good Governance Awards. The awards, now in their fourth year aim to acknowledge, encourage and promote good governance practice by not-for-profit organisations in Ireland.

The GGAs are open to organisations of all shapes and sizes. In total, there are five entry categories ranging from small (annual turnover of less than €250,000) to the very large (turnover of over €15million). Last year’s winners included organisations such as Care Alliance Link, CMRF Crumlin, Trócaire and Central Remedial Clinic.

As part of our partnership 2into3 Director, Dennis O’Connor, will join an esteemed panel of twenty-five judges who will adjudicate shortlisted entries and select the winners. The GGA Judging panel will also provide valuable feedback on all submissions to assist organisations in enhancing their governance.

Speaking about the awards, Dennis said: “The Good Governance Awards are a brilliant initiative designed to promote transparency in the sector. 2into3 are delighted to support the awards given that recent findings in our Annual Fundraising Performance Report suggest that a large number of organisations are not adhering to SORP requirements.”

The winners of this year’s GGAs will receive their awards at a special event with invited guests and will feature a high profile keynote speaker. The event is due to take place in the National Concert Hall of the 14th of November.

Entries for submission are now open and you can find out more information on how to apply here.

Charities turn to CSR and Charity Partnerships in Q3, 2018

Corporate Donations in Q3, 2018 doubled compared to Q3 of the previous year. This is according to the latest data from the Quarterly Fundraising Monitor, suggesting that organisations are availing of more CSR projects along with a heavier emphasis on charity partnerships.

Meanwhile Fundraised Income also grew considerably in Q3 of 2018, with sector-wide growth of 12%. The Social Services and Health subsectors saw the biggest individual rises in fundraised Income with 40% and 20% increases respectively. International organisations, however, saw the biggest decline with a 26% decrease in Fundraised Income.

Interestingly, the cost to raise a single euro is currently 31c which may suggest that organisations were investing heavily in 2018 with the expectation of seeing bigger returns in 2019.

The Quarterly Fundraising Monitor, a participation service offered by 2into3, allows not-for-profit organisations a way of benchmarking their fundraising performance against relevant subsectors.

Lisa-Nicole Dunne, Director of Integration at CMRF and a long time user of The Monitor recently said ‘The Monitor gives us a real time review of fundraising trends and offers a sense of the return on effort and investment. The data from The Monitor means we are able to use an evidence informed approach when presenting ideas and strategies to board members’

If you would like to discuss The Monitor in more detail, please contact Darren McMahon at or on +353-1-234-3127.

2into3 Recruitment Monitor Q1 2019

Senior Recruitment in the Irish Not-For-Profit Sector on the Rise

Recruitment for senior roles in the Irish not-for-profit sector has seen a significant rise over the last year.

In our Quarterly Recruitment Monitor for Q1 2019, 2into3’s Recruitment Team identified 108 senior or management roles advertised in the first three months of the year, a 30% increase on the same period in 2018.

Other significant developments identified by the analysis include a significant increase in Service Delivery & Operational roles, up from 19 in Q1 2018 to 43 in Q1 2019.

Commenting on the results of the analysis, Fergal O’Sullivan, Head of Recruitment with 2into3 said: “The continued increase in the number of management roles being advertised, especially the year-on-year increase in Q1, is evidence of a sector that is not only recovering strongly, but is becoming more professional with each passing quarter. The public demand for well-managed charities with a professional approach to good governance is being addressed by this search for strong leadership.”

The Quarterly Recruitment Monitor is now entering its third year and it has found that for eight consecutive quarters, social services organisations are the most active recruiters in the sector. The Monitor is a free-to access publication and you can download a full version of the report here.

Fergal O’Sullivan joins 2into3 as they bid farewell to Amy Power

Last week, following a very successful 5 years, 2into3 bid farewell to their Head of Consulting and Research, Amy Power, who will join the Social Innovation Fund as a Fund Manager. Amy leaves behind her a great legacy in 2into3, having established the annual Fundraising Performance Report as the sector landmark which it has become, as well as developing 2into3’s Quarterly Fundraising Monitor benchmarking service. Amy also advised a range of clients in developing their fundraising strategies. Over the last number of years, Amy has provided mentoring support for a range of graduate trainees on the For Purpose Graduate programme. Amy will continue to provide technical guidance on the 9th Fundraising Report and will join the For Purpose Advisory Panel in a personal capacity.

With Amy’s departure, 2into3 say hello to Fergal O’Sullivan, who will now head up 2into3’s Recruitment business. Fergal has spent the last seven years working in the not-for-profit sector, having previously served as CEO of the Coeliac Society of Ireland. He has held a range of management positions, including fundraising and strategic development roles with Make-A-Wish and NCBI, as well as in a pro-bono capacity with Chernobyl Children International. Fergal is currently on the board of HIV Ireland. Fergal is a past board member of Make-A-Wish Ireland and My Legacy, acting as Chairman of the latter from 2016 to 2019.

With Fergal heading up recruitment, 2into3 Director, Dennis O’Connor will revert back to his former role as Head of Consulting and Research, where he will be able to work closely with clients on fundraising and organisational strategies.

Speaking about the changes in 2into3, Dennis O’Connor said:

“It has been a pleasure to work with Amy over the last five years and I have no doubt she will go on to have a very successful career in the not-for-profit sector. On the other hand, Fergal will be a very strong addition to our team. His experience in the charity sector will prove to be a very valuable asset to 2into3’s recruitment team.”

This week, 2into3 also launched their new website which you can check out here.

Management Recruitment in the Not-for-Profit Sector rises 7% in 2018

Management Recruitment in the Not-for-Profit Sector rises 7% in 2018

  • 398 management level roles were advertised throughout 2018, 7% higher than the 373 roles in 2017
  • In both 2017 and 2018, Social Services, Health and International Development organisations were most active in recruitment. Religious organisations were the least.
  • Service Delivery & Operational Management roles were the most commonly advertised.
  • HR roles were the least advertised positions.

‘The Not-For-Profit Quarterly Recruitment Monitor’, published today by 2into3, has revealed that management recruitment in the not-for-profit sector is up from 2017. In 2018, there were 398 management roles advertised, compared 372 roles advertised in 2017.

The report also found that social services organisations were the most active recruiters in both 2017 and 2018, with organisations in this subsector recruiting 35% and 39% of management roles, respectively. Meanwhile, religious organisations were the least active, accounting for just 1% of the total roles recruited in 2018.

Human Recourse roles were the least advertised function in the not-for-profit sector in 2018. However, the number of advertisements did rise from 12 in 2017 to 17 in 2018. Conversely Service Delivery and Operational Management roles were the most advertised in 2018 accounting for 134 of the 398 roles.

Dennis O’Connor, Director of 2into3 commented:

“Talent acquisition is becoming increasingly challenging for the Not-for-Profit Sector. 2into3’s Quarterly Recruitment Monitor shows where demand is greatest.”

You can view the full copy of the report here.

13% rise in senior-management not-for profit opportunities in Q3 2018

Over the past year, the Irish not-for-profit sector has expanded greatly. As the sector has grown, the need for leadership too has grown. 2into3’s Recruitment Monitor for Q3-2018 showed a 13% increase in the number of management roles advertised for the sector compared to Q3-2017. The full report can be found here.

Of note, there has also been a rise in the total number of positions advertised from Q1-Q3, 2018 (300 roles) in comparison to the number of advertised roles from Q1-Q3, 2017 (269). This represents an increase of 12%.

Recent recruitment assignments completed by 2into3 include:

  • Irish Motor Neurone Disease Association, CEO
  • The Care Trust, Director of Lottery Operations and Marketing
  • St. Patrick’s College, Maynooth – Director of Fundraising and Alumni Relations
  • GOAL – Director of People & Organisation Development
  • Merchants Quay Ireland – Day Services’ Manager
  • Drinkaware – CEO
  • CUH Charity – CEO


Current recruitment assignments include:

  • Clanmil Ireland – Finance & Administration Manager
  • Co-operative Housing Ireland – Head of Finance
  • Temple Street Foundation – Director of Fundraising & Communications
  • GOAL – Director of International Programmes
  • Merchants Quay Ireland – Head of Drugs, Homelessness & Health


2into3 supports not-for-profit organisations’ talent acquisition and retention in a range of ways:

For further information on 2into3’s recruitment services, please contact 2into3’s Director, Dennis O’Connor at 01-234-3184 or Michael Walshat 01-234-3131.

The Annual Irish-Not-For-Profit Sector: Fundraising Report Launches Next Week

Next week 2into3 will hold three events around the country to launch the annual Irish Not-for-Profit Sector: Fundraising Performance Report, supported by The Community Foundation for Ireland. This will be the 8th annual report prepared by 2into3, which provides a detailed view of a representative sample of not-for-profit organisations and insights into their activities and experiences, especially in relation to fundraising.

This is the only report of its kind in Ireland that is freely available to the public. Over the last 8 years the report has proved to be a source of support for organisations when planning to increase their philanthropic income serving as an evidence tool for better fundraising.

The details for the events are as follows:

Dublin Launch Event, Wednesday 24th of October: The Law Society of Ireland, Presidents Hall, Blackhall Place:

• Master of Ceremonies: Deirdre Garvey, CEO, The Wheel
• Report Presentation: Amy Power, Consultant 2into3
• Panelists Include:
• Niall O’Sullivan, Fund Development Adviser, The Community Foundation for Ireland
• Lisa-Nicole Dunne, CEO, Children’s Medical Research Foundation
• Diarmaid Ó Corrbuí, CEO, Carmichael Centre for Voluntary Groups
• Eamon Sharkey, Global Head of Fundraising and Marketing, Goal
• Dennis O’Connor, Director, 2into3

Galway Roundtable Event, Thursday 25th of October: COPE Galway, Ballybane Industrial Estate, Galway:

• Chair: Sharon Fitzpatrick, Head of Development, COPE Galway

Cork, Friday 26th of October: SHARE Brother Jerome Kelly Day Care Centre, Sheares Street, Cork:


• Chair: Jack Murphy, Chairman of SHARE Student Executive, SHARE Cork

With this report 2into3 aim to stimulate debate, discussion, and reflection, and to motivate civic and private stakeholders to support the efforts of the sector in continuing to enhance fundraising performance.

To register your interest in any of these events please contact Robert White at

Legacies income increases year-on-year for fourth consecutive quarter

The Q2, 2018 report of the Quarterly Fundraising Monitor found that income from Legacies doubled when compared to Q2, 2017. This is the fourth consecutive report to note a significant increase in legacies.

  • Social Services experienced an increase of 21%
  • Health experienced a 21% decrease year-on-year
  • International experienced a fundraising income increase of 1%
  • Arts, Culture, Media fundraising increased by 1%

The Monitor is the only piece of research of its kind in Ireland and currently has 41 subscribing organisations. For not-for-profits to benefit fully from the research organisations need the most up-to-date and relevant information. 2into3, as well as sector leaders, strongly encourage you to join the monitor for the benefit of the sector.

One subscribing organisation believes that “Boards and CEOs have a responsibility to ensure that fundraising investment is making an appropriate return for the organisation to fulfil its mission. Fundraising teams need to be providing comprehensive investment cases supported by strong fundraising data.  Now more than ever we need to be working together to build trust in the sector and I believe this is an important tool for future sustainability.”

To find out more about how leveraging insights from the 2into3 Quarterly Fundraising Monitor can inform an evidence-based approach and help your organisation’s decision making, please contact Darren McMahon, 2into3 Analyst, at or 01 234 3127.