Irish Giving Index sees 49% Increase in Fundraising Income
Irish Giving Index reports a 49% Increase in Total Fundraising Income for May 2020. This is an on-going positive monthly trend in 2020.
Monthly reports show that year-on-year changes in monthly fundraised income for 2020 remain positive despite the Covid shock to the fundraising landscape. Findings of the latest Irish Giving Index May 2020 Report exhibit how organisations have adapted and responded to changes in the fundraising landscape during the onset of the Covid pandemic. Trends on total fundraised income for the year-to-date resemble past trends, but total levels of fundraising are higher amongst participant organisations.
What drove May 2020’s Increase?
In May 2020, Major Gifts saw a significant monthly year-on-year increase at 923% when compared with May of 2019. 87% of participants receiving income from Major Gifts in May 2020 noted an increase in this method of fundraising, showing that it has been a successful source of fundraised income this month both in terms of value and distribution of income amongst participant organisations.
The Irish Giving Index is the only nonprofit tool which tracks and analyses the Irish fundraising landscape and delivers verified insights straight to your inbox. It is a subscription-based service and is only circulated to subscriber organisations. Monthly reports help organisations track the latest changes in the performance of a variety of fundraising methods.
If you are interested in finding out more about fundraising trends and the other benefits the Irish Giving Index can offer you and your team in planning and decision-making, please contact dennis@2into3.com or call 086 816 2278.
